Tips & Advice

How to buy carpet

  1. First thing’s first, we need to measure your room(s). You can book a FREE measure by simply ringing us. It would be nice of you to pop in if you can, see what we can offer you & get an idea of colours, patterns.
  2. We’ll ask you if you want samples to see in your own environment, and in your own natural light.
  3. We highly recommend you borrow some samples to make sure you don’t get any regrets in the future.
  4. If you can, buy new underlay. It has been proven to increase the carpets life by 40% (Which Review).
  5. We fit everything we sell and our final price includes that. Don’t be fooled by offers of ‘free fitting’. Fitting is a skill and you will certainly be paying for it somewhere.
  6. Finally buy the best floor covering you can afford. As with most things, you only get what you pay for, and Floor covering is no exception.

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Rug Care

Did you buy a top quality rug from us, and are now panicking because you don’t want to ruin it from every day ware?

  • Leave it in the sun once or twice a year, if you can find some, with the sun facing the back of the rug to destroy enzymes.
  • Lightly vacuum the back and front of the rug once a week, please do not vacuum the fringes if it has them.
  • Beat the rug once a year over a washing line to remove dust and dirt embedded deep in the pile.
  • Turn regularly to ensure the wear of the rug is even.
  • Comb or brush out fringes using a broad tooth brush.
  • Use protectors on chair legs or tables to protect the rug.

Treatment Procedures

Below are a few options for treating fresh stains on your carpet. Be careful using cleaning fluids, if you are unsure contact us and we will be able to arrange a professional clean.

Clean using a dry cleaning fluid
Scrape or blot up excess spill using a dry towel/cloth. Blot, do not rub. Repeat with dry cleaning fluid application. Dry with weighted pad of towels (blot, don’t rub).

Clean using a detergent solution
Apply detergent solution (see ‘Cleaning Solutions’) using a damp towel, leave 3-5 minutes. Blot, do not rub. If stain is removed, finish with a water rinse, blot, followed with a pad of weighted paper towels. If stain not removed continue as follows. Apply hydrogen peroxide solution (see ‘Cleaning Solutions’) let stand 2 to 3 hours under a weighted sheet of plastic wrap. Repeat application of hydrogen peroxide and dry under weighted plastic wrap until removal is complete. Apply water with damp towel. Blot – Dry with weighted pad of paper towels. Apply undiluted white vinegar, only after stain is removed.

Clean using ammonia
Scrape or blot up excess spill using a damp towel. Blot, do not rub. Apply water with damp towel. Blot – Dry with weighted pad of towels. Apply undiluted white vinegar, only after stain is removed.

Clean using ice
Scrape or blot up excess spill. Freeze with ice cubes. Shatter with blunt object such as the back of a spoon. Vacuum chips away before they melt.

Clean using Nail Polish Remover
Apply nail polish remover, non-oily acetone type – use cotton towel to apply the spill. Do not wet through to carpet backing. Pick up softened material – use clean white paper towel and push towards the centre of the spot to avoid spreading the material. Repeat above – soften and carefully remove a layer of the material each time. Haste may spread the stain and/or damage the carpet.

Clean using warm iron
Scrape off excess material. Cover with white cotton towel or brown paper. Apply warm iron until material is absorbed. Be sure towel is large enough to cover the stained area. Take care never to let the iron touch the carpet as the fibre may melt. Change towel or rotate to clean area and repeat until all area is absorbed.

Vacuum away as much as possible. Loosen remaining material by tapping with a scrubbing brush or toothbrush. Tap with brush, do not scrub. Vacuum again.

Cleaning Solutions

  • Detergents: Mix 1 / 4 teaspoon clear, hand/dish washing detergent with 1 cup of warm water.
  • Hydrogen Peroxide: Mix 1 / 2 cup with 1 teaspoon ammonia.
  • Ammonia: undiluted, unscented, clear, household ammonia.
  • Dry Cleaning Fluid: Liquid, non-oily, non caustic

IMPORTANT – Some spillages despite early attention i.e. bleach, plant foods, hot tea, hot coffee and fruit cordials may result in the permanent staining of the carpet, sorry.

Wool Carpet Care

Take your shoes off – it’s not just mucky footprints you’ll prevent; soles with grips can damage carpet pile.

Vacuum every day. That’s right, every day. If your vacuum has a beater bar or brush head, even better. Always turn it off if you can, when you’ve got a loop pile carpet.

Move things around a little – reorganising your furniture can reduce wear and tear in certain places.

When carpet pile starts to look flat, vacuum against the pile to help lift it.

If your new carpet is shedding fluff, vacuum it regularly so it doesn’t clog the pile.

Deal with spills quickly so they’re less likely to stain. Mop up spills quickly and gently using a clean white cloth – don’t rub.

Don’t believe the old wife’s tales – salt and white wine aren’t good for cleaning red wine or anything else! (See us. We have the best stain removers)

If you’re using cleaning products on spills. Make sure they’re designed for wool carpets.

If in doubt, call in the experts. Your carpet is a big investment so it’s worth getting help with a tricky stain.

When your new carpet is fitted, you might notice a few little niggles while it’s getting settled in. Don’t worry they’re totally normal and won’t last long.

Shedding – all new wool carpets shed to begin with. Just vacuum regularly to stop it clogging up the pile.

Sprouting tufts – occasionally little tufts are missed when carpets are sheared smooth, and these can work their way to the surface. Never pull them, just cut them off with sharp scissors level with the rest of the carpet.

Hope this has helped some of you and if you need to know more don’t hesitate to phone or email us.



Wool vs Synthetic

Which is better: Wool vs. Synthetic?

Below are a few things to think of before you make your final choice.

If your main concern are stains (juice, pets, tea…), then synthetic may be the best option, as most are stain resistant, from basic synthetic fibres, to those treated with Teflon and other solutions.

No carpet is spill proof, but if a spill were left to soak into a wool carpet, it would eventually seep past the natural oils in the wool, and stain the fibre permanently.

Whereas in a synthetic carpet, if a spill were to be left for some time, you’re more likely to get the stain out with a heavy duty PH neutral stain removal solution. This is because the stain usually cannot penetrate into the synthetic fibres like it can natural fibres such as wool.

If your main concern is lifespan & durability, wool is recommended. A wool carpet can last a lifetime. Each wool fibre has a three- dimensional spiral shape, like a crimp. Giving it elasticity. This elasticity means that a wool fibre can stretch up to a third its original length and then bounce back just like a miniature spring. You will get the same reaction when it’s compressed. Resilience. Something wool is born with. This natural resilience permits wool carpet to withstand all the day-to-day traffic you can give it. A good wool carpet can recover easily from the unsightly crushing caused by furniture.

General dirt is not considered a stain. Wool carpet has the ability to repel day to day dirt, like a micro-fibre cloth attracts it.

The way wool is constructed on a microscopic level and the natural oils found in wool, means the dirt stays on top of the carpet. You can vacuum it up with ease.

Synthetic carpets are harder to keep clean from this perspective.

Remember we’re here to help. If you have any questions, please don’t hesitate to get in touch


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Customer Reviews

Based on 69 reviews
review us on
Personal, friendly service and a decent price - couldn’t fault them. Went out of their way to help me, even though I only had a small job (a couple of square metres on a narrowboat). Very happy to have found this family business, especially in their centenary year. Thanks again!
Recently had my second carpet supplied and fitted by Direct Carpet Co. I would highly recommend this place. Excellent service from start to finish. Had a runner made with some left over carpet which is absolutely perfect. One of the things I love is their high standard of customer service besides the quality of product and workmanship. A rare find thesedays.
Response from the owner: Many thanks for your kind feedback. You have been a pleasure to deal with. I am glad you're happy, Kyle
Had some carpets made for our motorhome from templates we provided. Perfect fit and whipped. Look better than brand new ones out of the factory!Today had sitting room carpet fitted. Great, very pleased with it and the fitter, Wayne Smith, has done a great job too. Left information pack about after care, including stating if any spare carpet left over, the first one can be made in to a mat free of charge! Certainly recommend this company, who knows, may be slightly more expensive than the big multinationals, but would you get such a quick delivery and fitting service....doubt it! Thanks Kyle and team.
Response from the owner: I’m glad you’re happy but I have to assure you. We are far cheaper than multinationals. I often tell people not to tell me their quotes. Just so I can surprise them with how good ours is. Thanks again, Kyle
Absolutely fantastic service here. Kyle has loads of patience and really helpful when I was making a carpet choice. Fitters were quick and efficient. Also needed 2 doors trimming after fitting which Kyle did perfectly. I couldn't be happier and will definitely use again.
Response from the owner: I am glad we could assist and I am happy you’re happy 😊 Many thanks, Kyle
Very good service and price. Carpeted our son's bedroom and we couldn't be happier. Really nice carpet and very professional every time they came out including the room measuring and door shortening. Will definitely use them again for our next carpet.
Response from the owner: Many many thanks for your kind feedback. Pleasure to deal with.Enjoy, Kyle
I ordered a stair runner and landing carpet from Direct Carpet Co and it's beautiful! Excellent service and workmanship throughout. Honestly can't fault them, they kept me updated and we're very helpful and accommodating and they made sure the end result was good quality. Would definitely recommend these guys if you're looking for a good quality stair runner.
Response from the owner: Many many thanks for the very kind review.It was a pleasure to have worked for you.The photos look amazing, really like the bottom step. Very practical.Thanks again, Kyle
Hall, staircase and upper landing carpeted for second time in twenty years at this address. Used Direct Carpet Co, Brighouse for the fourty years we have lived in our five HD6 homes'. Once again excellent before and after service this time by the fairly new proprietors Kyle and Dan. Highly recommended.
Response from the owner: Absolutely fantastic feedback. Thank you! I’m glad we could provide the same (if not better) service you’re used to.Remember if you have any off cuts, bring them in. We’ll be glad to make some rugs/mats.Thanks again, Kyle
Hall, staircase and landing carpet replaced after continuing to use Direct Carpets, Brighouse whenever needed. As always great quality and service delivered with courtesy and efficiency. A local firm which is a pleasure to deal with.
Response from the owner: Many many thanks for your kind feedback.Happy to help and look forward to seeing you again.Enjoy your new carpet
We’ve just replaced the landings and stair carpets and used Direct Carpets for the 1st time Very friendly and helpful initially in the shop. Courteous estimate appointment with the extra bonus of suggesting replacement screws for the carpet brass plates so even the older ones look newer.Fitters were courteous, tidy and hard working. We are very satisfied with all aspects of the job We will be recommending and using Kyle and Dan again. Thanks guys great work 👍🏼
Response from the owner: Fantastic feedback to read at the end of a day.Many many thanks, I’m glad we could help and glad you’re happy. Number one priority!Kyle
Direct carpets helped us from the start ensuring we chose the right carpet for our lounge and television room.- also advising on the best quality underlay - the fitters were excellent - this is the first time we have used Direct Carpets - it won’t be the last .
Response from the owner: Brilliant feedback to receive at the end of a day.Many thanks for your kind words and I’m glad we could be of assistance, Kyle
Direct Carpet Co have just finished fitting carpets and vinyl flooring throughout my house. Absolutely delighted with the products and excellent fitting. Great customer service. No hesitation in recommending Kyle, Dan and their team.
Response from the owner: Fantastic feedback. Thank you for your custom
I was delighted with the beautiful linen trim they attached onto 2 sisal carpet off cuts - which made 2 gorgeous rugs, bringing pleasure and avoiding landfill! I will use again without a doubt - excellent service too.
Response from the owner: Thank you for your kind feedback. I love making rugs, I am glad you're happy with them :) Enjoy, Kyle